How do users perceived their relationships with voice agents that embody and represent interaction with a device? And what kind of interaction would be best for users and voice agents in a multiplatform or multi-device environment? Would users prefer and respond more strongly to a single, consistent voice agent that follows users across platforms? Or would they prefer and trust specialist agents who “specialize” in their interaction with a particular platform.
- Researchers: Soyoung Jung, Kwanmin Lee, Frank Biocca
- Funders: Sungkyunkwan University, Newhouse Endowment