Emoticon & Anthropomorphism

Understanding how people use IM on Smartphone is of crucial importance to this new technology trend of Smartphone rising. An online survey (N=110) examined how IM users use emoticons when they are chatting through IM based on cultural and gender difference. 

  • Researcher: Soyoung Jung, JunKyung Kim, Li Chen
  • Funder: Newhouse Endowment