Presence, Privacy Concern and LBS

The purpose of current project is to investigate the effects of social presence on privacy concern in location based social network service (LB-SNS). We use Social Presence Theory as a theoretical framework, and seek to examine the potential negative effects of social presence, which was not much considered crucial in the previous literature.

  • Researchers: Mincheol Shin, Younbo Jung, Doohwang Lee, Youngnam Seo
  • Funder: Nanyang Technological University